I got an email this morning that the Guinevere’s Tale Trilogy made Smashwords’ Hot List for being one of their bestselling books last week. I didn’t even know this was a thing. It’s mostly a behind the scenes thing they do to help promote your book to Apple, B&K and Kobo. There’s no actual logo for it, so I made one (and likely violated all of their brand guidelines in the process. Sorry!)
They also told me that Guinevere’s Tale Trilogy was the top selling book and boxed-set at Smashwords last week, both overall and in the Fantasy and Fairy Tale categories. So hey more accolades!
I cannot thank everyone enough for all of your help promoting The Guinevere’s Tale Trilogy last week. It paid off! We made the USA Today bestseller list at #148 and as one of only six sci-fi/fantasy books on this week’s list.
More details on how the book fared during the campaign are below, but first the mushy stuff. It may seem odd for me to say “we” but it is totally accurate. I may have written the book and did part of the promotion, but you are the reason my book is on this list. I could not have done this without my friends and fans. And for that there are not enough words in all of the languages on the planet for me to express my gratitude. Your outpouring of love and support online truly overwhelmed me; when I saw all the sharing on Facebook and Twitter and felt you genuinely rooting for me, it changed me for the better. I’ve always known theoretically that supporting others is good, but I’m an only child, and thus, rather self-absorbed (yes, even at nearly 40). By your example, you taught me just how powerful it is to support others, especially fellow writers. Beyond that, I have no doubt that without your purchases, shares, and well-wishes, this dream of mine would not have come true. This honor is as much yours as it is mine.
I want to say a special thank you to Nancy Bilyeau, Susanna Kearsley and Amy Collins for being willing to share my promotion with your fans. And also to James Conroyd Martin, Pat Whaler, Shauna Granger, Liv Raincourt, Courtney Marquez, Jeanne Felfe, my entire street team and a million other people for constantly sharing the graphics and links online. (If I didn’t list you by name, please don’t be offended. These are just the top people who came to mind. I’m going to try to compile a more complete list of people who shared when I go back to do my post-campaign measurement.) This accomplishment is truly a testament to the power of networking. When I met all of you, I never thought I would have something like this ask and I value our friendship first and foremost, but thank you for being willing to champion this book. And I’d be remiss if I didn’t thank BookBub for giving me the featured deal that made all of this possible.
As you may know, this is my first time on any bestseller list and is my first time “earning my letters,” as they say. (I have my USA and now only need my NYT. Someday!) It is particularly important to me that it was this book that got on the bestseller list. You see, when I first started imagining what was then called Guinevere’s Tale (hence the name of the series) way back in September 1999, I imagined it like this – one gigantic book to rival The Mists of Avalon. It was only in early 2008, when I began to realize what I was writing might actually be publishable that I learned I would likely have to break it up into several books for the publishing industry to even consider it from a debut author. I certainly don’t mind it being a trilogy, but in my mind it will always be one long story.
In case you weren’t following the flurry of photos on social media (and by God was it fun to watch the rankings rise), here’s a rundown of how The Guinevere’s Tale Trilogy did from Monday, July 8 through Monday, July 15:
Sales and Category Rankings
#1 in fantasy at Barnes and Noble
Held for 2.5 days
In top 15 for 4 days
Bestseller status for 5 days
#11 in ALL Nook ebooks
In Top 100 for 3 days
#1 in three subcategories on Amazon
Held for 2.5 days
#4 in Fantasy on Amazon
Held for 2 days
#5 in Sci-fi and Fantasy on Amazon
Held for 2 days
#40 in ALL Kindle ebooks
In Top 100 for 2.5 days
#8 in Sci-fi and Fantasy on iBooks (I only thought to look at this on Sunday, so I’m not sure if it was any higher. It likely was at least on Thursday.)
Outsold both George R. R. Martin (2 books) and Nora Roberts at certain points.
Amazon Author Rankings
In Top 100 authors for 4 days.
Nearly a Canadian bestseller.
I also thought it was interesting that it ranked in both book and ebook categories on Amazon even though only the ebook was on sale.
All this to say, wow, what a whirlwind. As Kate Quinn noted, I can now and forever more say I am a USA Today Bestselling author and no one can take that away from me. Again, thank you from the bottom of my heart. And if there is ever any way I can repay you, all you have to do is ask.
For those who want to know the nitty-gritty of how all this happened, look out for another blog post on Thursday, August 1, in which I dissect every detail of the campaign, numbers and all. After all, if I did it, so can you!
I’ll post a full roundup next week after the promotion is over, but I just wanted to say THANK YOU and remind everyone that there are still two days left of The Guinevere’s Tale Trilogypromotion (the ads say Monday, but USA Today stops counting at midnight on Sunday).
Please help in any way you can: buying and/or sharing on social media or telling your friends. WORD OF MOUTH THIS SO IMPORTANT! Remember, this sale is 3 books for less than $1.
TIME IS RUNNING OUT to get this BESTSELLING trilogy for ONLY $0.99. Experience Camelot through Guinevere’s eyes. Buy links: https://nicoleevelina.com/the-books/historical-fiction/guineveres-tale-box-set/.
Last week, the New York Times Book Review announced they are eliminating several of their bestseller lists. Here’s the original article from Publisher’s Weekly. This will have profound effects on many authors, especially indie and genre writers. I emailed the following letter to the editors this morning. It not only expresses my opinions on this issue, but also voices my (possibly far-fetched) hope that they will someday add coverage of indie authors to their pages.
As both a long-time reader of the New York Times Book Review and an author, I have to say I am dismayed at the recent move of the NYT Book Review to remove many of the bestseller lists, especially the ebook lists. As an indie author who, due to the nature of my mode of publishing, is not carried in big name book stores, that is my only hope for ever hitting your lists. And I do plan to be on them. I still hold the moniker of New York Times Bestselling Author in high regard.
Whether you mean to or not, this move alienates a lot of authors, both indie and traditionally published, who rely on ebook and mass market lists to “earn our letters.” You are hurting traditionally published authors who are in digital-first or digital-only contracts, an increasingly common practice at major publishers, especially in the romance and other genre markets. In the traditional publishing world, foreign rights, bonuses, movie rights, and the money an author can demand on his/her next contract are often determined by making your lists. By eliminating many options, you are hobbling the very people you should be supporting.
In addition, readers are increasingly choosing ebooks over hardbacks/trade paperbacks for convenience and cost reasons, so you are essentially saying their buying choices don’t matter. Not to mention that eliminating the ebook and mass market paperback lists smacks of elitism and of a digging in/siding with the old guard traditional publishing industry in an era when prestigious publications like the NYT should be opening up to new modes of publishing.
Here’s the thing. Indie publishing isn’t the free-for-all mess it used to be. I, and many other indie authors like me, apply the same levels of rigor and professionalism to the production of our books as traditional houses – at least in part due to the hopes of selling enough to make your lists. We spend thousands of dollars of our own money on professional proofreading, editing, cover design and marketing. Yes, there are still those who slap their books on Createspace/Amazon without a second thought, but there are also low quality books produced by traditional houses. There will always be outliers.
We are no longer the authors who “couldn’t make it” in the traditional industry. Many indie authors are former traditionally published authors who have grown frustrated with increasingly anti-author contract terms and/or the antiquated slowness of the industry in an age of print on demand. Some are “hybrid authors” who publish some things traditionally, and some independently. Others, like me, have never been traditionally published and made the choice to go indie in order to control our work – our covers, our editing, our marketing, how/where our books are published – so that we are free to write the books we choose, rather than struggle with an editorial/publishing house agenda or idea of what will sell.
If you need proof that indies are professionals, look to the SELF-e Select books endorsed by Library Journal as the best of independently published books, or to the Indie BRAG Medallion honorees, who are put through a rigorous quality process before being honored. (Full disclosure: all of my books are SELF-e Select and one has earned the Indie BRAG Medallion.) Groups like the Alliance of Independent Authors (ALLI) and Independent Book Publishers Association (IBPA) promote best practices among indie authors and reward those who produce high quality work. We’re trying to make our corner of the publishing industry better. We may not have traditional gatekeepers, but we want our best work to shine at a national level and make the same lists as our traditional counterparts.
That is why I am asking you to not only reinstate the ebook and mass market lists, but to cover indie books as well as traditionally published in your pages. There is room. Readers have written in before expressing dismay with the seemingly random essay/editorial/opinion sections that don’t adhere to what this publication is about: reviewing books. And I agree. Perhaps you can replace those with an indie book section. I’m not even asking for a weekly section, though that would be ideal; it could be monthly like your column that faces the back page that covers debuts or other groupings of books.
To date, the only indie authors I have seen your publication cover are those who were later picked up by traditional publishers. I’m happy for them, but they are the exception, rather than the rule, in our community. It would send a strong message of support to ALL authors if the NYT Book Review were to recognize indie authors and show you understand the changing nature of the publishing industry by keeping lists that allow a wider range of authors to be honored for outstanding work.
St. Louis, MO
If you agree or have your own opinions on this issue, I urge you to contact the NYT Book Review at email@example.com. I’d also love to hear your thoughts in the comments.